Broadcasting
Broadcasting allows you to send bulk messages to large groups of contacts simultaneously.
Broadcast Types
WhatsApp broadcasts require pre-approved message templates. Messages are sent individually to each contact (not as a group).
Best Practices
- Segment your audience — Don't send the same message to everyone
- Personalize — Use customer names and relevant details
- Time it right — Send during business hours for better engagement
- Test first — Send a test message to yourself before broadcasting
WhatsApp has strict policies about broadcast messages. Ensure your templates are approved and your contacts have opted in to receive messages.